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Ficha
Editorial
Bantam BooksCategoría
—
ISBN
9780553562835
Páginas
346
Formato
Mass Market Paperback
Año
—
Idioma
English
Sam Walton, Made in America: My Story
Sam WaltonDónde comprar
El resto de las tiendas no tiene este libro.
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Sinopsis
Condición del ejemplar: Good. From a single variety store in Newport, Arkansas, to the largest retailer the world had ever seen: this is the story of Wal-Mart, told by the man who built it. Sam Walton was a small-town merchant with big ambitions and an almost boundless energy for selling. In this candid and engaging memoir, completed shortly before his death in 1992, he looks back on the experiments, risks and hard lessons that turned a modest five-and-dime into a retail empire. He explains why he insisted on rock-bottom prices, how he learned from competitors, why he flew his own plane to scout new store locations, and how sharing profits with employees, whom he called associates, helped create a uniquely loyal culture. Walton is refreshingly frank about his mistakes as well as his triumphs, and he shares the practical rules for success in business that guided him throughout his career. The result is part autobiography, part business manual and part classic American success story. Entrepreneurs, managers and anyone curious about how one of the world’s most famous companies came to be will find inspiration and plain-spoken wisdom on every page.
Ficha técnica
Editorial
Bantam BooksCategoría
—
ISBN
9780553562835
Páginas
346
Formato
Mass Market Paperback
Año
—
Idioma
English
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